Tweet Warfare: Building, Protecting, and Managing Your Brand Online

It’s clear now — the new war for market domination is being fought 140 characters at a time.

Social media futurist Tod Maffin shows your meeting attendees how to join the battle — dominate market space online, access more qualified leads, pinpoint-measure your marketing efforts, and immediately counter negative online attention.

In his new fast-paced, entertaining keynote presentation, Maffin will let your attendees in on the micro-marketing secrets previously used only by “the digerati” on sites like Facebook, Twitter, and corporate blogs. The latest, most measurably-effective branding tools that organizations can use online — demonstrated step-by-step and illustrated for startling effect.

• Watch a portion of this presentation
  in “SWARM Communications: Protecting Your Brand When Good Buzz Goes Bad Online.”

Realizing that warfare defense is as critical as strategy, content includes deploying counter-measures against online attacks of your brand — whether from comment flames, hashtag attacks on your Twitter feed, blog trolls, or more.

In the true Tod Maffin form that’s won him praise from hundreds of meeting planners worldwide, there are no high-level theoretical overviews here, no boring bullet points, and no technical jargon. Your attendees already understand the social media basics these days; this presentation takes them to the next level — past understanding and directly into strategic, measurably effective use.

At the end, each of your attendees will get immediate access to a private online resource — branded with your conference or meeting logo — complete with presentation notes, worksheets, and step-by-step walkthroughs of each strategy demonstrated on stage. This secure online resource is fully accessible via Blackberry, iPhone, and nearly all other mobile devices.

For more information or to book a date, contact Tod now.