Moving Audiences to Action:
Advanced Executive Presentation Skills
Tod Maffin is one of Canada’s busiest keynote speakers, addressing more than 40 conferences a year. Maffin has been speaking professionally for 15 years and has keynoted conferences from Stockholm to Berlin and Melbourne to Romania. His Advanced Executive Presentations Skills workshop will help your senior team communicate more effectively and drive audiences to action.
This intimate on-site, half- to full-day session is fun and fully interactive — we will explore questions and concerns as they come up, to ensure the session is of the highest value to the participants. We’ll also be watching and listening to both good and bad short examples of presentations.
You can download a PDF of the workshop information.
The Importance of a Good Open
• Your Introduction
• Your First Words and Humour
• Welcoming Body Language
Structuring a Presentation to Build Buspense
• Elevator outlining
• Anecdote/reflection model
• Strategic repetition
• Pacing
• Sparklines
Drawing the Audience in with Storytelling Techniques
• Three-act form
• McKee model (object-of-desire gaps)
• What Could Be / What Is (The Steve Jobs model)
Building Humour into a Speech
• Breakpoints and Builds
• Designing compelling imagery very quickly
• Finding stock imagery that isn’t corny
• Using transitions and animations properly
• Legalities around using imagery
Moving an Audience to Take Specific Action
Other Forms of Presenting
• Moderating a panel
• Conducting a webinar
• Emceeing an event
The Technical Side
• Proper mic use
• Should I use a remote slide-advancer?
• “Splitting your screen” for a personal teleprompter
Handling Problems with Ease
• Technical Problems
• Mid-Presentation Questions
• Hecklers/Activists

