Leading/Managing the Facebook Generation: How to Lead, Inspire, and Retain the Generation-Y Millennials

by Tod on August 10th, 2009

Managing the Facebook Generation

How to Lead, Inspire, and Retain the Generation-Y Millennials

In this follow-up to Tod’s massively popular presentation Recruiting the Facebook Generation, Tod will show your delegates the eight key ways your business must change if you want to engage and retain this new, young, and energetic workforce.

From developing creative benefits packages to learning an entirely new leadership model, the presentation walks you through, in plain language, the specific areas you need to focus on. You’ll see real-world case studies of what works (and examples where attempts to manage this generation went spectacularly wrong) and will walk away with an online kit of resources and notes of the presentation.

  • Integrating the Generations
  • Living a New Leadership and Management Style
  • Rethinking Benefits and Evaluations
  • Developing On-Demand Workplace Education
  • Creating a Safe Space Where Innovation ‘Just Happens’
  • Structuring a Team by Removing Its Structure
  • Fostering Loyalty by Training Them to Leave
  • The Six Reasons Millennials/Generation Y Leave Their Employer
Download a Printable Brochure Now
Click to Download a Printable Brochure Now

It’s a 60- to 90-minute keynote presentation (flexible, depending on conference agenda) aimed at human resources professionals, small-business managers, and anyone else who works with people aged 20-35. What you learn may prevent a workforce exodus.

“Tod packed the house in both sessions and he delivered! He has an enormous wealth of expertise on the whole gamut related to social media and the Web 2.0. But content aside, he was also so incredibly engaging and inspiring as a presenter that you couldn’t help but have a fabulous time along the way. What was clear to me was that this guy is authentic. He’s passionate about what he does….and does a terrific job in engaging his audiences.” — TGIM Work Life

Media and Reviews

“Tod Maffin was a runaway successful speaker. All [survey] respondents rated him a 3 out of 3 and comments were extraordinarily positive. Following are verbatim comments from our comment cards:

  • Excellent – the best speaker I have ever heard!
  • Great speaker for after lunch! Woke me up, made me laugh, and made me think!
  • Tod alone was worth the price of the conference!
  • Great message. Enjoyed the balance of humour in the context of some very serious messages.
  • Terrific! Tod was enlightening & genuine. He would have been an even better opening speaker to this conference.
  • Absolutely excellent! Excellent speaker, PowerPoint presentation, etc.
  • Tod is a fantastic passionate speaker! An unexpected highlight!
  • Excellent well-paced speech.

“Hi Tod, Just wanted to tell you how much I enjoyed the presentations I attended yesterday and today. Fabulous ideas/info/life story/videos/delivery!!! After I got back to Brandon, MB (where I’m from) I immediately showed my son the Gmail video! Will you be coming to Manitoba again any time soon?”
– Erin Brown, Brandon First

“Tod’s refreshing presentation on Recruiting the Facebook Generation was relevant, timely, and witty — a rare combination. A remarkable presenter, he had the audience engaged and chuckling first thing in the morning! The feedback received from our attendees was very positive; many agreed that Tod was the highlight of the day — a 9.5 out of 10!”
– Darcy Rezac, Vancouver Board of Trade

“The path to recruiting and retaining the so-called Facebook Generation is not through fancy gimmicks and traditional advertising –- it’s through meaning, spirit and tech-savvy company promotion, says Tod Maffin. The broadcaster, blogger and social media strategist was the keynote speaker at EBNC and IFEBP’s recent sold-out Canadian Benefits Conference.”
– Employee Benefit News

“Maffin’s address was liberally spotted with light-hearted stories, but it was also thought-provoking. More than a few of the association’s membership were making notes for future reference.”
– Calgary Herald

“Tod packed the house in both sessions and he delivered! He has an enormous wealth of expertise on the whole gamut related to social media and the Web 2.0. But content aside, he was also so incredibly engaging and inspiring as a presenter that you couldn’t help but have a fabulous time along the way. What was clear to me was that this guy is authentic. He’s passionate about what he does….and does a terrific job in engaging his audiences.”
– TGIM Work Life

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