Hospitals, Social Media, and Mobile: Full Keynote Presentation

Here is the full keynote speech I gave in September 2012 to senior leaders at the Ontario Hospital Association. I can customize a presentation for your own hospital, clinic, government, or healthcare group. If you’re interested in having me present to YOUR...

Deconstructing Viral: How to Build a Killer Viral Marketing Campaign

Can blind luck be reproduced? Absolutely, says Tod Maffin. Today’s viral campaigns may seem like jackpots in a one-in-a-million lottery, but it turns out they are well within the reach of any marketing team’s grasp. All it takes is knowing the secret ingredients...

Asus AiGuru SV1T Review – Skype Phone

Click to Play Tod Maffin (http://www.todbits.com) reviews the Asus AiGuru SV1T Skype phone. Overall, it’s a great unit — can be untethered for use via battery and wireless. Very simple use, big touch-screen, simple setup. Thanks to Jessica Samuels from AM...

Friend Splitting: Doing Personal AND Business on Facebook

So you’ve got a Facebook account and added a couple of dozen friends. In time, you begin to add some business contacts as well. Since your business contacts can now see your profile, you’re faced with a dilemma. Do you stop posting any personal comments...
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