Building Value-Based Communities

You’re spending too much of your time building an online community through posts and engagement. Take a step back. Build with Relevance first, and they will come.

Six Business Uses for Periscope

Twitter’s new live webstreaming app, Periscope, has taken the web by storm. I’ll admit, I’m a little obsessed too. From astronaut Chris Hadfield doing an improptu description of his space suit to Mashable unboxing a random p.r. shipment they...

The Secret to Knowing How Much YOUR Facebook Ads Will Cost

One of the most common questions clients of my digital marketing agency ask is “How much with Facebook ads cost us?” The obvious answer is “As much as you want to spend.” After all, if you only have a $500 ad budget, you only need to spend...

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