Introduction

Note: Maffin rhymes with laughin’

Our next speaker is one of North America’s leading experts on both the strategic use of social media in business and how to recruit, lead, and market to the so-called Facebook generation.

Tod Maffin writes a technology newsletter that is followed by thousands of people in the media and business communities around the world. He reports on national technology trends on CBC Radio and speaks at more than 40 events around the world each year.

Tod was one of Canada’s first podcasters.

During the web 1.0 days, Tod launched Mindful Eye, an artificial intelligence firm that developed the patented technology that could analyze public opinion comments posted on the Internet and aired in the media, thus providing a “mood monitor” of stocks. The company went public in 18 months.

And he was one of the Internet’s first web masters — creating a site ranked 8th best in the world… beating out such heavyweights as Sony, Microsoft, and AT&T.

Please join me in welcoming Tod Maffin.